Sunday, February 12, 2012

Why should you choose AT&T wireless?


AT&T is a well known and respected Fortune-500 company that cares just as much about their clients as it does their products and services. But why exactly should a customer choose AT&T for their wireless needs? During the next few months, I will be utilizing this blog to exemplify to consumers and readers alike just what is so special about this company.

For the past century, AT&T has made it their mission and passion to provide the most high-quality, inventive, and reliable products and services. But not only do they pride themselves on just these benefits, they strive to provide only the best customer service and care. Their mission is "to connect people with their world, everywhere they live and work, and do it better than anyone else". They turn this vision into a reality by consistently upgrading and changing their innovations so that they are the best in the entertainment and communications industry.
AT&T is recognized around the world for being one of the leading providers of IP-based communications services to businesses. They take much pride in the fact that they have the nations fastest mobile broadband network and the nations largest Wi-Fi network. To even top that, AT&T offers the largest international coverage, meaning that with AT&T you can go almost anywhere and be able to contact almost anyone at any time.
AT&T has also been recently ranked #1 in a customer service survey. Customer service is a huge part of what keeps consumers loyal to a certain company, and keeping them happy and satisfied is a way to stay successful. For the second consecutive quarter, AT&T has been ranked the highest in customer service satisfaction according to the National Customer Service Survey (NCSS) by Vocalabs. These rankings included high ranked customer service calls, customer service representatives, and even the infamous automatated part of the customer service call.This alone is a reason to chose AT&T over any other company.

This company has an excellent reputation not only for their exceptional products, services, and customer care, but they maintain and support this already positive outlook by their community relations. They offer a variety of different campaigns that support different causes such as education issues, military support, diversity management and much more. All of these different programs are listed on their website, with tons of information, additional videos, and links that can show customers exactly what they do and why they do it. This is what takes this company above and beyond by showing consumers that they care about not just the future of their company, but the future of the world around them. This is something that makes a company stick out among the rest.
The only challenges that I see for the future of AT&T are that I believe that their concern with our community needs to be highlighted more by their PR professionals. When thinking about AT&T one would never realize that this company does so much more than just sell cell phones and Internet services. It is important to maintain and build their reputation in a positive manner and this can be done so greatly by putting more focus onto this aspect of the company.I think that more people would be much more willing to buy an AT&T product or service if they knew all of the great community relations that this company has. It is refreshing and attractive to see a company that is so concerned with our world and that alone is a reason to support this company. If their PR professionals could highlight their different campaigns I think that the success for this company would grow even greater.

1 comment:

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